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    Home » Blog » The Flow of Water and Wealth
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    The Flow of Water and Wealth

    Sandeep N SettyBy Sandeep N SettyDecember 29, 20242 Mins Read
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    The flow of water begins with a lake at the top of a mountain. This lake transforms into a river, which eventually merges with the ocean. The ocean then evaporates, forming clouds that create another lake.

    Once again, the lake turns into a river, flowing back into the ocean. This continuous cycle is known as the water cycle.

    The same principle applies to money and wealth. A family is like a lake. The family creates a river of income, which flows into the ocean of wealth. This ocean of wealth, in turn, becomes the lake for the next generation, which then builds its own river of income, eventually contributing back to the ocean of wealth for future generations.

    This process can continue indefinitely, as long as it remains uninterrupted. However, if one generation decides not to pass on this ocean of wealth, the cycle is broken. Without the ocean, there is no lake, and the family must start from scratch to rebuild its river of income.

    The Key Decision: A Lake or a River of Income?

    One of the most important decisions to make is:
    👉 Should I provide my family with a lake of wealth, or should I leave them with a river of income?

    Now, the river of income can be either guaranteed or variable:
    ✔ Guaranteed income ensures a steady and reliable flow, just like a continuous stream of water.
    ✔ Variable income allows for potential growth, like a river that expands during the rainy season.

    The best approach is to have both—some guaranteed income for stability and some variable income for growth. Guaranteed income ensures that money is always flowing, while variable income helps wealth expand at a faster pace.

    This is why it is crucial to keep the ocean of wealth growing. The concept of building an income stream for the family is key, and one of the best ways to achieve this is through annuities or products that provide regular withdrawals.

    By securing both stability and growth, you ensure that the financial cycle continues for generations to come.

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    Sandeep N Setty
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    Sandeep N Setty is a Financial Advisor, Author, and Speaker specializing in asset structuring and inter-generational planning. He helps business owners and affluent families achieve financial independence and lasting wealth.

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